For flexible, medium hold with natural shine, choose American Crew Forming Cream. This cream-based formula spreads easily and washes out without buildup, perfect for all hair types.
American Crew Forming Cream 85g - medium hold, natural-to-subtle shine for flexible, non-greasy styling. Cream formula spreads easily for even distribution, washes out with shampoo, and suits all hair types and lengths.
Start with a pea-sized amount for short hair, increase for longer hair, and warm between your palms until smooth. Apply from the back to the front on towel-dried or dry hair for even coverage. Use fingers for a textured, natural look or a comb for neater styles. Air-dry for a relaxed finish or blow-dry for extra volume and stronger hold. Wash out easily with shampoo to prevent buildup.
UsesWarm a small amount between your palms and apply from back to front through towel-dried or dry hair. Shape with fingers for texture or use a comb for defined styles. Air-dry for a natural finish or blow-dry for added volume and firmer hold; shampoo to remove.
WarningsFor external use only. Do not ingest. Keep out of reach of children.
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