Get vibrant, long-lasting colour with L'Oréal Paris Preference 5.0 Light Brown. This permanent hair dye delivers up to 9 weeks of intense shine and 100% grey coverage, making it a reliable choice for at-home colouring. The non-drip formula with High Shine Serum and Vitamin E ensures nourished, less breakage.
L'Oréal Paris Preference 5.0 Light Brown, Rich Luminous Fade-Defying Permanent Colour. Are you looking for long-lasting beautiful colour? Try L'Oréal Paris Preference, our most premium colouration experience. The non-drip formula gently coats the hair fibre, for up to 9 weeks of colour longevity and intense shine. Rich & luminous permanent colour, infused with High Shine Serum, Vitamin E and UV Filters, for up to 100% grey coverage, 90% less breakage and nourished hair. Get more from your colouration experience: 1) Oil-In-Gel Colour, our highest grade dyes for a beautifully rich and multidimensional colour. 2) Non-Drip Developer Cream, ensures optimal fibre adherence for perfect colour and coverage. 3) Shine-Protect Conditioner, to help preserve your day 1 colour & shine, while protecting your hair from environmental aggressors.
